Before you invest in a logo, website, or marketing campaign, there’s a critical step that every successful brand must take—Brand Discovery. It’s the process that transforms good ideas into great brands by uncovering the clarity, purpose, and strategy behind your visuals and voice. With over two decades of experience helping entrepreneurs, startups, and nonprofits build brands that resonate and grow, I’ve seen firsthand that the most impactful brands all begin by asking—and an